Jeff Kern design for "Poo Stew"

Too Many Cooks in the Kitchen Makes Poo Stew

One of my own favorite things to say, this was tricky to visualize. Make it too real and it looks sophomorish. Make it not-real-enough and you don’t get any emotional gut-punch. Make the food photography too pretty and you COULD interpret it to mean “making something great despite poor conditions”. Make the food photography not pretty enough and it just looks like bad food photography.  So grit-it-up and make sure the body language around it feels dire.