Henry Ford’s quote: “If I had asked people what they wanted, they would have said faster horses” is a fantastic tribute to innovation and entrepreneurialism—which is a design lesson in and of itself. It also sets up a great visual dichotomy between horse and car. Do you see the initial demand made by consumers (faster because of the juxtoposition and visual simile), or do you see the transition from old to new? Hopefully both so each part of the quote is represented.